Book Review: The Dip

A Reality Check, Seth Godin Style

Seth Godin’s book The Dip (2007) is a book to help people decide when to quit. Often times it’s difficult to know when to quit something. The book offers a solution that buckles conventional wisdom; sometimes it’s better to quit.


This book is a short read. Don’t let the length of the book fool you, this little guy packs one heck of a punch. The strength of the hit lies in the examples he uses. I was blown away by the simple yet logical approach Godin uses to prove his point.

Final Thought

The book is a little over 70 pages long. I wish it were longer. When I read the cover of the book I thought it was going to be a depressing read, but it wasn’t. The book doesn’t make you want to quit everything instead, it encourages the reader to be strategic about what to quit. Please read this book, it’s one of the most interesting ones I’ve ever read.

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